Mobile banking is already a pervasive trend; according to Insider Intelligence’s Mobile Banking Competitive Edge Study, 89% of survey respondents said they use mobile banking.
Thus, digitally-savvy millennials appreciate handy tools that allow them to complete financial transactions from the comfort of their home or on the go using only a smartphone or a tablet. Therefore, all banks should adapt to current market trends to stay competitive and relevant.
If you have a digital or legacy bank, you understand the urgent need of offering your clients a user-friendly and highly functional mobile banking app. Yojji understands your needs and makes everything to convert your plans and expectations into flawless digital solutions.
Yojji has extensive experience in developing mobile banking apps. Therefore, we’ve decided to share our tips and tricks on how to start a banking app.
Today, mobile banking apps are an indispensable part of daily life for clients and a must-have for financial institutions. Their advantages are undeniable:
24/7 access from any mobile device
The versatility of ways used for account management
Best data security technologies
Easy access to transaction history
Quick and easy bill payments
Transferring of funds in a few clicks
Online loan repayment
Profitability of mobile transactions
Complete control over funds
Reduced operating costs
Expanded customer base
New marketing channels
Extensive customer analytics
The improved customer experience (high level of personalization, push notifications, voice assistant)
Good return on investment (ROI)
Enhanced security level
To be handy and competitive, a mobile banking app should have the following features.
Multifactor authentication ensures secure entry into the application, and authorization controls the interface and user actions in the application. To ensure a first-class user experience, it is recommended to implement biometric authentication (fingerprints, voice, face, gestures).
A hassle-free digital experience is provided by a variety of account management options. You can offer users not only to monitor their bank balance and expense history, but also to create a savings plan, investment plan, check deposits, and automate regular payments.
Alerts provide users with relevant information in a convenient format. Banks can implement standard notifications (advertising notifications, transactional notifications) as well as less common ones, such as exceeding purchase limits or changing passwords.
This function allows users to find the nearest ATMs and branches on the map, analyze the opening hours, and information about the services provided.
All transactions in the application must be secure. It is a great idea to integrate QR code payments.
This category includes online ticketing, food delivery, café reservations, and car rentals.
This feature will encourage in-app payments and become part of the loyalty program.
The main challenges cover two areas: security and regulation.
The abbreviation KYC stands for “know your client”. This procedure includes verification of proof of identity (POI) and proof of address (POA). POIs include passports, national ID cards, driver’s licenses, student IDs, military ID cards, and firearms licenses. These actions are aimed at preventing fraud, money laundering, corruption schemes, and the financing of terrorism.
It is very important to set conditions for the uniqueness and complexity of passwords. In addition, users should be required to change their passwords regularly.
Enable the payment blocking in case suspicious channels are used. This is one of the most effective ways to combat fraud.
This law contains the rules that govern the protection of personal data in the EU.
CCPA governs and protects the rights and privacy of residents of California, USA. In addition, it gives consumers control over the personal information that companies collect.
This document maintains and develops payment card industry standards, ensuring the security of bank card holders.
The law measures the level of participation of financial companies in the attempts of the authorities to counter money laundering.
Establishes ways to protect information collected by credit and medical companies.
This is a must-have for companies that deal with cryptocurrencies.
Building a banking app is a complex process that entails various steps. Below, we will briefly describe them.
At this stage, the market and the main trends are scrutinized, the competitors are analyzed, and the audience and the needs of customers are carefully examined. The better and more thorough the analysis of the audience is, the more unique the developed product will be.
This stage allows you to save money and develop the most effective product because fixing deficiencies during prototyping is much cheaper than modifying the product during development. An MVP will represent the structure of the application, its design, and its logic.
At this stage, it is very important to integrate DevSecOps into the application. DevSecOps means the integrity of all three components, where security is not solely the responsibility of a security team but a natural complement to every stage of the development lifecycle.
Thanks to this, the application will be as safe as possible.
The developers ensure that the app is as easy to use, has intuitive navigation, features an appealing design with unique visual features (fonts, color palette, icons), offers the most personalized experience possible, and ensures a high level of security.
Either your in-house team can work on the development (if budget and time allow), or you can hire professional developers to quickly implement the project. A team of specialists configures the server-side, ensures impeccable security, and perfect functionality, and integrates APIs and third-party services. After building the solution, various types of testing (performance, system, load) are performed.
At this stage, the application is finalized and uploaded to the App Store and Google Play stores. Usually, creating an app suitable for market release takes about 6-8 months.
At this stage, you can update the application based on feedback and authoritative opinions. You can also promote the product by collaborating with opinion leaders.
Developing a mobile banking application is a daunting task, but offering cutting-edge mobile applications is a must-have for all banks that want to offer a frictionless financial experience. The key here is to partner with an experienced company that will not only develop a successful digital solution but will also help to plan a realistic budget. Yojji has the necessary knowledge and experience to bring all your bold ideas to life and offer your clients the best mobile banking app in the industry.
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